First it was an idea of Karl Lagerfeld and you can read about it here.
Now the designer's web site.
Then go to a flickr site for on the building site photos.
Another opinion at the erratica blog site.
Some time in the future it will be in Los Angeles area which is the only west coast location to see it.
So that's how I've been spending my time this morning. Cruising the web and reading interesting blogs. What fun.